Stacie Errera

Stacie Errera is the Vice President of Marketing and Communications at Tamron Americas leading brand strategy, communications, and marketing initiatives for more than 36 years. At Tamron, Stacie oversees a team of marketing experts responsible for all aspects of Tamron’s marketing, including events, education, website, social media, digital marketing, and more.

Before joining Tamron, Stacie spent five years working in a camera specialty store, where she sold cameras and video gear and gained firsthand experience helping customers choose the right equipment for their needs. That early retail experience, combined with more than three decades at Tamron, gives her a practical, real-world understanding of photography gear, customer education, and the evolving needs of photographers and creators.

In addition to her leadership role at Tamron, Stacie is an educator dedicated to helping new camera users build confidence with their cameras and strengthen their photography basics. She also leads weekend photography workshops for women, creating supportive learning experiences that make photography more approachable, creative, fun, and empowering.

Stacie has also served as President of PMDA and has contributed her industry expertise through service on various boards, including IPC, among others. She studied English with a minor in film production, a background that supports her work in communications, visual storytelling, content development, and photography education.

Stacie lives in Northport, New York, with her husband and two cats. She is also the mother of a daughter who is building her own career in the advertising industry. Through her blog contributions, Stacie shares practical photography guidance, product knowledge, and industry insight shaped by decades of hands-on experience in the imaging world.