July 31, 2026, Commack, NY – TAMRON is honored to announce the inclusion of four lenses in the prestigious Professional Photographer magazine’s 2026 Hot Ones Buyer’s Guide:
- TAMRON 16-30mm F/2.8 Di III VXD G2 (Model A064): for Sony E-mount and Nikon Z mount full-frame mirrorless
- TAMRON 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075): for Sony E-mount full-frame mirrorless cameras
- TAMRON 35-100mm F/2.8 Di III VXD (Model A078): for Sony E-mount and Nikon Z mount full-frame mirrorless
- TAMRON 70-180mm F/2.8 Di III VXD G2 (Model A065): for Sony E-mount and Nikon Z mount full-frame mirrorless
The Hot Ones Buyer’s Guide will appear in the August print edition of Professional Photographer magazine, featuring a curated selection of standout products. The full list of featured products for 2026 can be viewed online at: https://www.ppa.com/ppmag/articles/2026-hot-ones

It’s an honor to be chosen for the Hot Ones buyers guide, which showcases products for professional photographers that are innovative, exciting, and inspiring. Featured products range from high-end specialty gear to economical tools of the trade as well as items designed to make a great impression on photographers’ clients. This year marks the 28th edition of Professional Photographer magazine’s Hot Ones.
About the Honored Lenses
TAMRON 16-30mm F/2.8 Di III VXD G2 (Model A064)
Expanding upon the success of the highly acclaimed TAMRON 17-28mm F/2.8 Di III RXD (Model A046), the G2 model emerges as an advanced 16-30mm F/2.8 Di III VXD G2 (Model A064). While broadening the zoom range, this Nikon and Sony ultra wide angle lens maintains a compact, lightweight design and delivers exceptional image quality. In addition, it features improved autofocus performance and has been updated to the latest lens design, enhancing overall operability. It’s also compatible with TAMRON Lens Utility,™ allowing users to customize practical functions for both photography and videography. Retaining the mobility and versatility of its predecessor, the 16-30mm F2.8 G2 unlocks new creative possibilities.
TAMRON 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075)
The 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) is the successor to the highly acclaimed 28-200mm F/2.8-5.6 Di III RXD (Model A071), reborn as an advanced second-generation “G2” model. As the originator of modern all-in-one zoom lenses, TAMRON celebrates its 75th anniversary with this new cutting-edge lens. The new G2 model maintains its compact size while expanding the wide end from 28mm to 25mm and preserving the 200mm telephoto range. It offers improved image quality and faster, more precise autofocus powered by TAMRON’s VXD (Voice-coil eXtreme torque Drive) linear motor focus mechanism. Maximum magnification ratio is 1:2 or greater at 25-70mm, enabling half-macro shooting. Combining portability with uncompromising performance, this next-generation all-in-one zoom lens for Sony E supports creative expression for everyone from beginners to professionals.
TAMRON 35-100mm F/2.8 Di III VXD (Model A078)
The 35-100mm F2.8 was designed with portability as the top priority, offering photographers a compact, lightweight constant F2.8 zoom. Measuring just 4.7″ long and weighing only 19.9 oz for the Sony E-mount version, the 35-100mm F2.8 delivers exceptional compactness and portability without compromising performance. This was accomplished through a multifaceted approach: optimizing the switch section and internal structure, refining component shapes, carefully reviewing the optical design, all while ensuring high rigidity. With its unique focal length of 35-100mm and the bright constant aperture F2.8, the 35-100mm F2.8 lens combines portability with reliability making it perfect for everything from candid portraits to travel snapshots. Additionally, the minimized barrel extension stabilizes the center of gravity during zooming, ensuring steady operation for handheld shooting and gimbal-mounted video work.
TAMRON 70-180mm F/2.8 Di III VXD G2 (Model A065)
The TAMRON 70-180mm G2 is an outstanding lens due to its superior performance, from high resolution image quality and mechanical performance, to build quality and versatility. It’s perfect for capturing a wide range of subjects, like portraits and action shots, with stunning clarity and detail. Even with its new features, this bright lens remains the world’s smallest and lightest in its class with a length of 6.2″ and a light weight of 30.2oz. Its 180mm telephoto end allows for a remarkably compact body, setting it apart from bulkier 70-200mm lenses. In addition to offering the highest level of mobility, the optical design has been completely revamped from the 1st-generation model to further enhance its exceptional optical performance. With the 70-180mm F2.8 G2, TAMRON has pushed both rendering capabilities and miniaturization to the limits. These advancements amplify the joy of capturing the world around you.
For media inquiries, please contact:
Jessica Kelly, Marketing Communications Manager, kelly@tamron.com
About Professional Photographer magazine
The official magazine of Professional Photographers of America, Professional Photographer helps readers advance their businesses and careers through editorial content that addresses the artistic, technological, and business aspects of their work. For more than 115 years, pros have relied on Professional Photographer to deliver the education and inspiration they need to be successful: practical lessons and of-the-moment images that define an industry. No other magazine offers a more authoritative presentation of the people, trends, products, and images that define the professional photography landscape. Professional Photographer is distributed to the 35,000 members of Professional Photographers of America.
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About Tamron Co., Ltd.
TAMRON provides a wide range of original optical products, from interchangeable lenses for digital cameras to various optical devices for both the general consumer and OEM. We make optical products that contribute to a range of different industries and will continue to devote our rich creativity and leading-edge technical prowess to various industrial fields. Furthermore, TAMRON is fully aware of our responsibility to the environment and aspires to help preserve the natural environment in all our business activities. For more details, please visit the official website of Tamron Co., Ltd. at https://www.tamron.com/global/.
Optical Product Line-up:
Interchangeable lenses for Mirrorless and DSLR cameras, Network Surveillance camera lenses, FA and Machine vision lenses, Teleconferencing lenses, Camera modules, Automotive camera lenses, Lenses for compact digital cameras and video cameras, Drone lenses, Medical devices and Various optical device units.
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7/31/2026